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McDonalds No Longer Number One For Customer Service

It seems that McDonalds, the famous (or infamous) family restaurant that prided itself on staff training and customer service has now joined the ranks of most other corporations and put profit ahead of customer service.

I am in Australia so I don’t know how they operate in other countries. In the past the burgers were basically massed produced. You ordered and you had your burger immediately. They have now changed to making the burgers while-u-wait. I don’t have a problem with that. Service is a little slower but the burgers are fresher, you know they haven’t been sitting there for ten minutes and for McDonalds, it cuts down on waste.

That is fine, like I said I do not have a problem with that. What I do have a problem with is the lack of coordination and the frequency of ‘getting orders wrong’. I have a largish family. When we order Macca’s its for six people. Over the last six months I have not had an order given to me that has been right. There is always something missing. If your getting take out it can be a problem to arrive home and unpack and find components missing.

Is this a problem with the staff, the training or the system? On the last few occasions I have paid particular attention to what is happening, trying to follow my order and catch any problems before I walk away. It isn’t easy. I have to say it is the system that is wrong.

see the rest of this article at the [a href="http://myradicalblogs.com/index.php/2008/08/04/mcdonalds-no-longer-number-one-for-customer-service/"] radical bloggers home page[/a].

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